Research methodologies

 

  • Focus groups and mini groups
  • One-to-one depth interviews (IDIs) and paired depths
  • Teledepths
  • Online discussion boards/forums
  • Online focus groups

 

Full service including:

  • Materials design - screeners, discussion guides, stimulus
  • Recruiting
  • Fieldwork- moderation and interviewing
  • Analysis 
  • Reporting
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